Wail's CV
Profile summary
Trilingual Sales and Commercial Development Executive with 5 years of experience driving client acquisition, B2B and B2C sales, and digital marketing campaigns. Fluent in Arabic, French, and English, with practical background spanning e-commerce sales funnels, logistics supervision, real estate market analysis, and commercial negotiations. Adept at managing structured CRM pipelines, optimizing advertising strategies, and maintaining strong client relationships across retail and corporate sectors.
Career highlights
Client Acquisition And Sales: Designed and managed targeted Meta Ads and TikTok Ads campaigns that generated a steady flow of qualified leads and improved conversion rates.
Logistics And Field Negotiation: Supervised a daily parcel distribution portfolio with direct interaction with commercial and retail clients while conducting face-to-face negotiations.
Real Estate Market Analysis: Evaluated residential and commercial property trends to identify investment opportunities and conducted client consultations for property viewings.
CRM Pipeline And Retention: Managed end-to-end customer support, order fulfillment, and client relationship retention using a structured CRM pipeline to turn buyers into repeat clients.
Key skills
Professional experience
Directs digital sales acquisition channels and client retention workflows, overseeing advertising strategies and post-purchase customer journeys. Coordinates campaign execution across platforms to generate qualified inbound interest while maintaining structured CRM pipeline management for order fulfillment.
- Designs and manages targeted Meta Ads and TikTok Ads campaigns that generate a steady flow of qualified leads and consistently improve conversion rates.
- Analyzes consumer buying behavior to optimize the full sales funnel, from first inquiry to post-sale follow-up and repeat purchase.
- Manages end-to-end customer support, order fulfillment, and client relationship retention using a structured CRM pipeline.
- Turns one-time buyers into repeat clients through systematic follow-up and after-sales communication.
Managed daily parcel distribution operations across Oran, maintaining direct daily interaction with commercial and retail clients. Handled face-to-face negotiations, resolved client claims, and prospected new accounts to expand the distribution portfolio.
- Conducted face-to-face negotiations and resolved client claims rapidly to maintain customer satisfaction levels.
- Optimized route planning and logistics coordination to improve delivery efficiency and meet client service level agreements.
- Prospected and onboarded new clients to actively grow the distribution portfolio.
Executed food preparation tasks within a high-volume hospitality environment, ensuring adherence to strict HACCP hygiene and safety compliance protocols.
- Maintained sanitation standards across prep stations by following strict HACCP hygiene guidelines.
- Supported kitchen operations in a high-volume hospitality setting by preparing ingredients efficiently.
Directed daily parcel distribution operations across Oran through direct coordination with commercial and retail clients. Maintained delivery standards by overseeing route planning and managing client relationships in the logistics sector.
- Conducted face-to-face negotiations to resolve client claims and maintain customer satisfaction standards.
- Optimized route planning and logistics coordination to meet client service level agreements.
- Prospected and onboarded new clients to expand the distribution portfolio.
- Evaluated residential and commercial property trends in Oran to identify investment opportunities.
- Conducted client consultations and organized property viewings for buyers and investors.
Education
Languages
Arabic · Native
French · Professional
English · Professional